About Us

We’ve put together a wide range of fresh vegetables and groceries to help you plan your meals and make eating well that little bit easier. Shop for freshness, value and convenience – choose between hundreds of local certified vegetables and a full line of groceries from leading organic and gluten-free brands, including vegan and vegetarian selections.

Better Sourcing

We make it easy to stock-up your pantry with farm-grown organic foods and other earth-friendly products. All our vegetables are grown and ripened under the sun in our farms in Dubai and Abu Dhabi. Everything is hand-picked daily, just a few hours before reaching your doorstep.

Better for you and your family

Stock your cupboard with organic staples to make healthy cooking easier than ever. We’ve got premium organic rice and other grains, legumes and condiments. And for the little tummies we have plenty of wholesome organic foods specifically made for infants, toddlers, and growing children.

Better variety

We deliver a large variety of products for anyone with special dietary needs. No matter you are looking for foods that are free from gluten, wheat, lactose, egg or soya, we’ve got anything from breakfast items to snacks on the go, and a large variety of gluten-free bread too.